Assignment 2

Assignment 2  Weaknesses in company strategy

set: 27/09/2016       due: 4/10/2016

Study what you believe to be the strategic management of one of the following local companies:

  • Califorian
  • Ezic
  • Bibliotheque Restaurant
  • Cafe Biyer
  • Gloria Jean’s Coffee
  • Roberts Coffee
  • Lavazza Coffee
  • Mado

or another food or coffee outlet that you know really well.

Make a bullet list what you consider to be the weaknesses of the enterprise.

Enter your answer into the comments section below. Remember to add your student number and name.

 

 

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52 thoughts on “Assignment 2

  1. I choosed Jakaranda Restaurant & Cafe in Kyrenia

    Weaknesses of the Enterprise;

    -A table o four all had their meals brought out at different times and most had finished their main meals before the vegetables had arrived (poor service).

    -Desserts are not enough, they have just fruit and ice cream.

    -Seafood are deep-frozen.

    -They used concentrate tomatoes not fresh tomatoes in soup.

    -Fairly high prices; Fixed menu is 80 TL and if your main course is beef or fish doesn’t matter starters will be same, so it is not good because if you choose fish you want starters for suitable for sea food you can’t eat yoghurt with fish or crab butter with beef.

    I hope they change these wrongs and weaknesses because their place is very perfect for romantic date or a quiet dinner in circle of friends. Otherwise the restaurant does not continue for many years, in Kyrenia there are many different restaurants instead.

    Name: Selma Uzun
    Number:20130463
    Department: Business Administration

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  2. Strategic Of Starbucks Corporation Weaknesses

    Starbucks Corporation, an American company founded in 1971 in Seattle, WA, is a premier roaster, marketer and retailer of specialty coffee around world. Starbucks has about 182,000 employees across 19,767 company operated & licensed stores in 62 countries. Their product mix includes roasted and handcrafted highquality/premium priced coffees, tea, a variety of fresh food items and other beverages. They also sell a variety of
    coffee and tea products and license their trademarks through other channels such as licensed stores, grocery and
    national foodservice accounts. Starbucks also markets its products mix with other brand names within its portfolio of companies, which include Teavana, Tazo, Seattle’s Best Coffee, Starbucks VIA, Starbucks Refreshers, Evolution Fresh, La Boulange and Verismo. Starbucks had total revenue of $14.89 billion as of September 29th 2013

    Weaknesses

    Like every company, Starbucks does have some weaknesses. The most important are:
    High price point: While their high price point was a strength in the previous paragraph, it is also a weakness. The hefty price tags on some of their products (starting even with their most basic coffee options) deter plenty of customers who might otherwise make Starbucks a part of their daily lives. While their premium quality and good ethical values might be attractive, some just don’t have that much money to spend on a cup of coffee.
    A lack of overly unique products: While Starbucks might be known for their frappucinos, pumpkin spice lattes, and big chocolate chip cookies, they don’t exactly have the most unique market. Plenty of other coffee shops, chains or otherwise, provide similar products and only lose out to Starbucks’ big name.

    The relatively higher prices of Starbucks products make them less accessible to the large population of lower-middle class and lower class consumers. Most Starbucks products are also based on generalized corporate standards that make the products less aligned with cultural demands in some markets. Also, Starbucks Coffee’s business is imitable in terms of products and café ambiance. This part of the SWOT analysis shows that Starbucks must innovate to overcome its weaknesses, especially the imitability of products.

    Name : Tural Asgarov
    Student num : 20121151
    My Department : Hotel & Tourism Management

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    • Gloria Jeans’ Coffee Analysis

      History and Background
      It was in 1979; Ed and Gloria Jean Kvetko started Gloria Jean’s Coffee (GJC) in Chicago, USA. After 25 years, GJC owned 316 outlets worldwide. Diedrich Coffe as the owner of GJC decided to sell the GJF franchise. In 1996 Jireh International Pty Ltd, an Australian company founded by Nabil Saleh and Peter Irvine owns the right of GJS Master Franchisee in Australia. By 2004, GJC was Australian owned, after the company owned the International brand rights from US (for all countries except the USA and Puerto Rico). And, ultimately in 2010, Diedrich sold all of its rights to Jireh International Pty Ltd, and making Jireh International Pty Ltd as the owner of GJC worldwide. Gloria Jean’s Coffee is an Australian global specialty coffee company, and it is a brand synonymous with coffee quality and leading franchise system. It serves and sells a range of espresso coffee drinks, cold drinks, blended and estate whole bean coffees and specialty teas along with pastries and coffee accessories. Gloria Jean’s coffee is dedicated to offering the world’s highest quality specialty coffee (from bean
      to cup). Today, GJF is located in many countries around the world and continues to expand its presence. According to its official website (2013), Gloria Jean’s Coffees family now expanses far and wide across the globe, with over 1000 coffee houses in 39 countries.

      Weaknesses
      Despite those strengths that GJC has, still there are some weaknesses that possibly can hamper their performance in the industry. Some of the identified weaknesses are: less variety than competitors, strict franchisee criteria, and no geographic segmented in international target market. Therefore, this paper the recommendations will be involving strategies to cope and minimize the weaknesses in order to gain opportunities in the market.

      Name: Elchin Huseynov
      Number: 20112026
      Department: Tourism & Hotel Management

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  3. Strategic Of Gloria Jeans Corporation Weaknesses

    Although Gloria Jean’s Coffee originated in Australia,its has many branches worldwide,also in Turkish Republic of Northern Cyprus. İn 2007, Nicosia In 2008,Famagusta In 2010,Kyrenia
    Weaknesses:
    -Many competitors like Roberts Coffee
    -Technological advancements requiring new equipments for making coffee
    -High operating costs (only Australia can export of Gloria Jeans products to franchising companies)
    -Business profits are highly dependent on the coffe product

    Name : Recep Gündöner
    Student num : 20122072
    Department : Hotel & Tourism Management

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  4. Strategic Of Gloria Jeans Corporation Weaknesses

    Although Gloria Jean’s Coffee originated in Australia,its has many branches worldwide,also in Turkish Republic of Northern Cyprus. İn 2007, Nicosia In 2008,Famagusta In 2010,Kyrenia
    Weaknesses:
    -Many competitors like Roberts Coffee
    -Technological advancements requiring new equipments for making coffee
    -High operating costs (only Australia can export of Gloria Jeans products to franchising companies)
    -Business profits are highly dependent on the coffe product

    Name : Recep Gündöner
    Student num : 20122072
    Department : Hotel & Tourism Management

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  5. Restaurants may serve the most delicious food or provide the best table service in your area. But the business may suffer if you don’t know the strengths and weaknesses .You have to analize your business from different points of view .Here will be the list of weaknesses from customers view. Having researched many restaurants and coffees in Dereboyu I will choose Califorian. I came to a conclusion that the weaknesses of this restaurant are those :
    1. Language barriers
    2. Lack of experience of wait staff how they should attend to tables or explaining to culinary personnel how you want food prepared
    3. Standard prices , but low quality of food ,all dishes are too fatty
    4. Less organic ingredients
    5. Low quality of cleaning service
    6. Time delay, people are waiting for their meal almost 40 minutes
    7. The water should be free and served with the food
    8. The wait staff don’t care about the customers
    And most of all I was surprised that the years pass, the staff changes, but the quality of the restaurant is the same. Hopefully the manager will give better training and the quality will go up.

    Name: Alina Trifonoglo
    Student number: 20135550
    Department: Business Administration

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  6. Gloria Jeans’ Coffee Analysis

    History and Background
    It was in 1979; Ed and Gloria Jean Kvetko started Gloria Jean’s Coffee (GJC) in Chicago, USA. After 25 years, GJC owned 316 outlets worldwide. Diedrich Coffe as the owner of GJC decided to sell the GJF franchise. In 1996 Jireh International Pty Ltd, an Australian company founded by Nabil Saleh and Peter Irvine owns the right of GJS Master Franchisee in Australia. By 2004, GJC was Australian owned, after the company owned the International brand rights from US (for all countries except the USA and Puerto Rico). And, ultimately in 2010, Diedrich sold all of its rights to Jireh International Pty Ltd, and making Jireh International Pty Ltd as the owner of GJC worldwide. Gloria Jean’s Coffee is an Australian global specialty coffee company, and it is a brand synonymous with coffee quality and leading franchise system. It serves and sells a range of espresso coffee drinks, cold drinks, blended and estate whole bean coffees and specialty teas along with pastries and coffee accessories. Gloria Jean’s coffee is dedicated to offering the world’s highest quality specialty coffee (from bean
    to cup). Today, GJF is located in many countries around the world and continues to expand its presence. According to its official website (2013), Gloria Jean’s Coffees family now expanses far and wide across the globe, with over 1000 coffee houses in 39 countries.

    Weaknesses
    Despite those strengths that GJC has, still there are some weaknesses that possibly can hamper their performance in the industry. Some of the identified weaknesses are: less variety than competitors, strict franchisee criteria, and no geographic segmented in international target market. Therefore, this paper the recommendations will be involving strategies to cope and minimize the weaknesses in order to gain opportunities in the market.

    Name: Elchin Huseynov
    Number: 20112026
    Department: Tourism & Hotel Management

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  7. Weaknesses of “Cavada Chocolate Lounge & Restaurant”.
    “Average food, rushed service”
    Let’s go through about weaknesses of the restaurant. So I’m doing a SWOT analysis for “Cavada Chocolate Lounge & Restaurant” in a Dereboyu.
    We’re told to try this place by lots of friends, to say I was disappointed is an understatement. The restaurant itself is clean and beautifully decorated. The time of our visit there was a very large birthday party on and this played a part of the service we got. We were hurried to order as they needed the waiters to attend the party. We ordered drinks, starters and main course. The drinks and the starters arrived together literally 7 mins after we sat down. Soup was tasty but clearly out of a packet. We were still half way through the soup when the mains arrived. We asked them to take them away until we had finished. They did and brought them back stone cold. Needless to say we didn’t finish the dinner. The whole experience was 35 mins from arriving to paying the bill! I think that, weaknesses give you an idea of things to improve in your restaurant. For instance, your wait staff may create a weakness for your restaurant, since you’re dependent on them for the personal service they provide to each table. Another weakness may exist if you do not provide adequate employee training, such as showing wait staff how they should attend to tables or explaining to culinary personnel how you want food prepared and presented. Other weaknesses may include not getting consistent supplies that result in menu items not being available. Relying on an outdated point-of-sale system or using paper to keep track of ordering and stocking is a weakness, because there are better ways of calculating your stockroom, order and financial needs.

    Thank you.

    NAME: Madina Sadikova
    STUDENT NUMBER: 20131544
    DEPARTMENT: Business Administration

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    • MADO Ice Cream and Foodstuffs Co., Ltd. (Mado) is an ice cream cafe chain based in Turkey. Mado principally offers a wide variety of ice creams. The cafe chain also offers a wide choice of Turkish food including local desserts such as baklava, tiramisu, profiterole and cheesecake. Its menu also includes breakfast and local dinner meals apart from cakes, toasts, pastries and sandwiches. The cafes also offer a selection of hot and cold drinks including coffee, tea, fruit juices and milk shakes. It offers its ice cream under various brands such as Mado, Ice Mar, Mardo, Marpop and K.Maras. Geographically, Mado operates in Turkey and offers its services in Russia, Syria, Dubai, Australia, Saudi Arabia, Cyprus, Hong Kong, South Korea and Bulgaria. The company operates as a subsidiary of Yasar Dondurma ve G?da Maddeleri A.S. Mado is headquartered in Kahramanmaras, Turkey.
      – Today produced in modern facilities Mado, showed an improvement of 150 years of adventure in the traditional to present world standards. With snow beginning this taste adventure brought him on mules, and over the years Yaşar Ice Cream Food Inc. Within many companies and turned into a strong structure that covers brand.
      – Mado has started a new process without losing their ancestral secret of the flavor of the traditional mill went into production in modern facilities. Win innovative steps were taken. the privatization in 1989, a significant increase in production capacity with the acquisition of Dairy Industry Authority Turkey was obtained. Thus it was born the K.Maras ice cream market opportunity worldwid.
      – Quickly enhance your understanding of “MADO Ice Cream and Foodstuffs Co., Ltd.”

      – Gain insight into the marketplace and a better understanding of internal and external factors which could impact the industry.

      – Increase business/sales activities by understanding your competitors’ businesses better.

      – Recognize potential partnerships and suppliers.

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  8. MADO Ice Cream and Foodstuffs Co., Ltd. (Mado) is an ice cream cafe chain based in Turkey. Mado principally offers a wide variety of ice creams. The cafe chain also offers a wide choice of Turkish food including local desserts such as baklava, tiramisu, profiterole and cheesecake. Its menu also includes breakfast and local dinner meals apart from cakes, toasts, pastries and sandwiches. The cafes also offer a selection of hot and cold drinks including coffee, tea, fruit juices and milk shakes. It offers its ice cream under various brands such as Mado, Ice Mar, Mardo, Marpop and K.Maras. Geographically, Mado operates in Turkey and offers its services in Russia, Syria, Dubai, Australia, Saudi Arabia, Cyprus, Hong Kong, South Korea and Bulgaria. The company operates as a subsidiary of Yasar Dondurma ve G?da Maddeleri A.S. Mado is headquartered in Kahramanmaras, Turkey.
    – Today produced in modern facilities Mado, showed an improvement of 150 years of adventure in the traditional to present world standards. With snow beginning this taste adventure brought him on mules, and over the years Yaşar Ice Cream Food Inc. Within many companies and turned into a strong structure that covers brand.
    – Mado has started a new process without losing their ancestral secret of the flavor of the traditional mill went into production in modern facilities. Win innovative steps were taken. the privatization in 1989, a significant increase in production capacity with the acquisition of Dairy Industry Authority Turkey was obtained. Thus it was born the K.Maras ice cream market opportunity worldwid
    – Quickly enhance your understanding of “MADO Ice Cream and Foodstuffs Co., Ltd.”

    – Gain insight into the marketplace and a better understanding of internal and external factors which could impact the industry.

    – Increase business/sales activities by understanding your competitors’ businesses better.

    – Recognize potential partnerships and suppliers.
    Name: Musa Nacafov
    Number: 20102228
    Department: Tourism & Hotel Management

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  9. I would like to talk about the weaknesses of the Califorian Restaurant which is located in Derboyu, North Cyprus.
    • First of all Califorian restaurant has premium/high prices. Although the portions of the food are getting smaller year by year, the prices are rising oppositely. So there is an inverse proportion between the price and portion. Besides, many customers want to be full or satisfied after eating but with smaller portions it is not enough for customers to satisfy both their eyes and stomach.
    • Secondly, there is not much advertising about this restaurant that we can meet or come across on local radios or TV channels. Also there is not a proper website of the restaurant that we can look over or dip into the prices.
    • Then, there is almost no promotion or campaigns which can be offered to catch more potential customers. For example it can give the drinks for free beside the meal. Or after the meal there can be a dessert for free as a matter of courtesy. Of course this cannot be done always, but sometimes it can be good to attract the customers more to this restaurant instead of other rival restaurants.
    • Also because the area of Cyprus is small, they cannot grow easily further more. But to become more famous it can open other restaurants such as near to the sea or in a silent place without noise (as in Dereboyu) that can attract peace and silent lovers.
    • Califorian is not a global brand. But it can diversify its products to increase the chance of being well-known in Cyprus.

    Instructor: Dr. Karen E. HOWELLS
    Name: Gunay IMANOVA
    Student no: 20130745
    Department: Business Administration

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  10. First of all i would like to clarify that i think ezic restaurant is nearly perfect and the reason i picked ezic restaurant is that i am well acquainted with the place.other restaurants and cafes on the list that either i have never been to or just went one or two times or did not went there in the recent memory.
    As i said ezic retaurant was nearly perfect,but being nearly perfect is its only weakness;you pay for the quality of service,and this service you get from this restaurant is such high quality,the prices you pay high.it is not a restaurant you can go regularly without you going broke,only on special occasions and such.and these prices are not for some demographics,for some example like students and low income workers.
    And ezic restaurant being so popular has bring its own problems like parking.(i did not had this problem at all.i heard it from a close friend that it was crowded in the evenings.)
    And portions of some these food is small to some people for the prices you pay.
    If they could have some food that has low prices it would be a literal perfect restaurant

    Name:Emir Alptekin
    Student no:20130614

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  11. I would like to talk about Califorian Restaurant, i have a couple of stuff to complain about, I have been in Cyprus for almost 3 years and a half, and i found a huge differences since the first time i tried it when i came to Cyprus. Califorian has regular quality of food, they don’t have or serve anything special. In my opinion every restaurant should have some kind of food or drink that no other restaurant has so people would get attracted to it, and Califorian Restaurant is doing the opposite for example when i first came into this country the meal was about 25TL which is a good price and the size of the food was acceptable and it was delicious and rich. After a while they decided to do some kind of discount they made all meals cost 15TL but the quality of the food went down, and it got smaller and poor which isn’t acceptable. Then after awhile they came up with something called ” 10% taxes” which no other restaurant in Cyprus has. That doesn’t attract people at all, changing price in a small period of time, decreasing the size and the quality of food, in my opinion when some one wants to do changes, it has to be for the good not for the opposite.
    Second of all i would like to talk about language barriers, as you can see students from different nationalities are increasing every year, and not all nationalities can speak Turkish which makes it a bit hard for the customer to communicate with the waitress, and its nearly impossible to order food by delivery, because customers can’t explain the directions of their houses, so in my opinion they should fix this problem as soon as possible. These are the most bothering points i have been noticing lately in Califorian Restaurant.

    Name: Remy Al Hafez
    Student Number: 20133817
    Department: Banking & Finance

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  12. Weaknesses in the Company Strategy
    Determination of weaknesses for company is very important. We determine the weaknesses we can solve our problems in a systematic manner. I choosed Burger City in Nicosia(Dereboyu) for this subject.

    Weaknesses of Burger City:

    • Table and sitting arrangement is very uncomfortable. They arranged the sittings in a way as if they wanted us to just eat and leave early.

    • The prices in the menu are continuously increasing. Prices are not constant.

    • It uses advertising that mostly targets children, which is a vulnerable and sensitive target.

    • Few of the products are seasonal (salad, ice-cream).

    • The car park is not enough. Therefore customers can park 500 meters away.

    • It has not yet accomplished on the trend of organic food. Core product line out of line with the trend towards healthier lifestyles for adults and children. Product line is heavily focused towards hot food and burgers.

    Sündüs Başsın
    20120659
    Business Administration

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  13. I come from a Lebanese culture, which is close to the European Cultures such as France and Switzerland . Lebanese restaurants services are very talented in most things because more than 80% of our economy depends on foreign people. I moved to Cyprus on 2014 and one of my best Cafe is Biz Cafe.
    Everything in life has 4 phases: Positive-Negative and Strength-weakness.
    First of all, I would like to talk about the weakness of this business:
    1.The employees wear different clothes .
    2.Their food is very expensive .
    3.Their music is not standard; always they cut the songs just to turn T.V. on football games.
    4.Their hooka is delicious but their service for coal is very bad.
    5.Cleaning services are very bad in the bathroom.
    6.Their kitchen is upstairs and beside the bathroom!
    7.It’s so close to the main street of Dereboyu.

    I hope i can give them these advice because their cafe is very good especially for foreign students because their stuff is very kind and they are fluent in English language. Even if I went late there, they always welcome me with a smile on their face.

    Name;Raja El-Majzoub
    ID:20135297
    Department: Business Administration .

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  14. Today, all restaurants, cafes, bars and the others are important for our life. The first reason, especially every person usually uses these types of restaurant and the other reason is people almost work during the weeks. Anyway I would like to explain about Chicken Planet Weeknesses in city centre. (Nicosia)
    First of all, they are good about quickly prepare some ready food but they must pay attention given that of food. For example: Restaurant employees are very quickly that is good but my attention point is not this. Foods are prepared in a hygienically a kitcheen but Chicken Planet has not a kitchen or I can’t see. Because of this, the cooked chickens are just ready to middle of the room in the glass boxes but I’m not sure about this, maybe it is plastics.(That is hard to understand.) You choose the food in these areas then you can eat the food.
    Secondly, my friend is worked there. I heard from him, the cooking oil changes only once a week. If I remember correctly changes are just on Friday. I think it must be change every day.
    Finally, I’ll say something about the toilet but I know just ladies’ room. It is not use more than one person and it is not clean & usefull.
    In my opinion, this types of businesses more careful that issues.
    Thank You .

    Bahar BEYAZ
    20120230
    Business Administration
    Man 407 Strategic Management
    Dr. Karen E. Howell

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  15. I would like to talk about the weaknesses of the Bibliotheque Restaurant.
    ▪Firstly there is lack of ambiance. There is two floors at this restaurant. They organise concerts in first floor and first floor is filled with bistros. And at the same time on the second floor there is restaurant part of Bibliotheque. But you can’t see anything about concert from the restaurant. You hear a loud music only that you can’t hear fellow diners.
    ▪There is poor customer service. All waiters are running to serve alcohols to bistros to the first floor and you can’t see any waiter to want anything when you are eating. And you don’t know what time your meals come. We go to restaurant to enjoy quality service just as much as quality food.we don’t want to have to chase down a server for a drink refill or wait for an hour for a plate of cold food.
    ▪Last weakness of it is it’s location. It is located onside the city walls in Nicosia. It is in darkness out of the city centre. Customers have to travel further to get to that restaurant.

    ZEKA SALDAM
    20130323

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  16. Gloria Jean’s Coffee
    • Although the company is well established in the coffee industry, it still is not as popular and the success is moderate compared to other companies in the business.
    • GJC is not as active and current with the trends of the decade, such as social media advertisement. Other companies in the business are more active on social media platform gaining the attention of more consumers.
    • Other companies not only sell plain coffee anymore, their recipes and coffee flavors are now changing according to the seasons. Some examples include adding spices to the fall coffees, warm apple cider flavoring to winter coffees and lastly they have gone to the extent of adding scout cookie flavoring to the summer coffee’s. This has gained them consumers out of the so called demographics for the ages that have coffee.
    • GJC has had the same design of their products over decades, although this keeps them authentic and known for the steaming cup of coffee illustration on the cup it makes them mind-numbing and old. Other companies have their logo on the products but they have changed their designs immensely according to all the new trends in the market. Some have gone as far as having their customers design the cup of the season.
    • Another marketing strategy most companies are now on board with is competitions. With prizes ranging from free coffee to a car, although GJC has some competitions not as many and not as frequent they should be having to gain the popularity in the industry.
    • Lastly the one thing GJC needs to improve is promoting their coffee to the younger generation with endorsements with companies that is connected to that age group. Whether that is making a celebrity the brand ambassador or having a internationally famous clothing company to promote GJC. This will close the age gap and have a huge spike in sales.

    Name;Abdul Ahad Shafi
    ID:20146859
    Department: Hotel & Tourism Management

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  17. These are some of the weakness of restaurants and coffee shops here;
    • High cost
    • Language barrier
    • Lack of good food recipe
    • Poor service by attendants
    • Not as fast as mentioned
    • Ingredients not specified
    • Amount of caffeine not specified
    • Poor cleaning service
    • The delivery service is can be slow
    • There’s tax in almost every order
    Atang Agwom
    20134301
    Business Administration

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  18. GLORIA JEAN’S COFFEE

    Gloria Jean’s Coffee is one of the first coffee shop in TRNC and thus a market leader in the coffee market but has some weaknesses that needs to be addressed:

     There offer high prices and slow service compared to their competitors

     Unattractive brand logo and their outlets are not well designed and attractive

     Their coffee shops are not placed at a very strategic position and highly trafficking areas to attract more customers

     They have the issue of staffs been unable to communicate in a proper English with customers and with good customer relations.

     Their products cannot be afforded by the low-income people because it is meant for a particular class of people.

    Name: Linus Ndukwe
    Student No: 20125012
    Dept: HRM

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  19. Cyprus it is a small country or island and it’s restaurants must be more special in their services and products but when i want to talk about the weakness of any cafe or restaurant directly i will talk about “Ezic”. Weakness related to SWOT analysis and it is internal thing as strength.
    The weakness of “EZIC” are:
    1.The different between their taste food between Lefkosa and Girne.
    2.Every month i find different stuff of workers and this will effect negatively on their customers.
    3. Ezic on Girne must include fresh fishes but it is frozen.
    4. Not including sound system for classic music as it is classic restaurant.
    5. It is prices so expensive depends on their food services.
    6. Food meal come to tables on different time if we are a friends group.
    7. Problem on the system added some meals and it is not demand by customer.
    8.Their chicken meals mostly include alcohol and some people have allergy from alcohol.

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  20. SEBASTIAN NLEBEDIM
    The weakness of Meeting place restaurant in magusa;
    ■Poor service:they give the wrong order,for example,a friend order for coffee and he was serve with a cold coffee,which was so bad.
    ■it takes them very long to serve your request
    ■the place was so compacted and noisy.And there is no opportunity for students in groups to go there and discuss because they don’t have long table that will contain all of them.

    Sebastian Nlebedim
    201333593
    Business Administration

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  21. Here is what I consider to be the weakness of Gloria Jean’s coffee;
    1. Many competitors like Roberts coffee
    2. Technological advancements requiring new equipment’s for making coffee.
    3. High operating costs.
    4. Business profits are highly dependent on the coffee product.

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  22. Overall Califorian is a very nice place to eat but they do have a few weakness that if improved can help them.
    Very limited outlets around leaving all the customers around to have to travel long distance to Dereboyu
    They are under stuffed leaving customers to wait longer than expected.
    They usually have new stuff who cannot answer all the questions customers has about their menu sometimes.
    Location- parking close is very limited which usually leads to customers opting to eat somewhere else when the weather is not favorable (e.g raining).
    Compared to other restaurants they have very high prices despite the quality of their food matching that of their competitors.
    The sitting arrangement for the people sitting outside is right at the entrance which is disturbing when a lot of customers are walking in and out of the restaurant.
    They’re menu is very repetitive, they need to diversify it and add recipes you cannot easily find in the next restaurant.
    Name: Albert Baldwin
    Number:20155534
    Department: Business Administration

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  23. Forexample McDonald’s Company:
    McDonald’s is the world’s largest chain of hamburger fast food restaurants, serving around 68 million customers daily in 119 countries across 36,538 outlets. Founded in the United States in 1940, the company began as a barbecue restaurant operated by Richard and Maurice McDonald. In 1948, they reorganized their business as a hamburger stand using production line principles. Businessman Ray Kroc joined the company as a franchise agent in 1955. He subsequently purchased the chain from the McDonald brothers and oversaw its worldwide growth. Based in Oak Brook, Illinois, McDonald’s confirmed plans to move its global headquarters to Chicago by early 2018.
    McDonald’s restaurants are found in 118 countries and territories around the world and serve 68 million customers each day.McDonald’s operates 36,525 restaurants worldwide, employing more than 420,000 people.
    McDonald’s Corporation earns revenue as an investor in properties, a franchiser of restaurants, and an operator of restaurants. Approximately 15 percent of McDonald’s restaurants are owned and operated by McDonald’s Corporation directly. The remainder are operated by others through a variety of franchise agreements and joint ventures.
    The McDonald’s Corporation’s business model is slightly different from that of most other fast-food chains. In addition to ordinary franchise fees and marketing fees, which are calculated as a percentage of sales, McDonald’s may also collect rent, which may also be calculated on the basis of sales. As a condition of many franchise agreements, which vary by contract, age, country, and location, the Corporation may own or lease the properties on which McDonald’s franchises are located. In most, if not all cases, the franchisee does not own the location of its restaurants.
    Weaknesses:
    Negative publicity: McDonald’s has always maintained the perception that its food is unhealthy, loaded with fat, carbs, salt, and sugar. Well, these perceptions are generally on point, as most items on its standard menu are relatively unhealthy. The chain has been widely criticized for promoting unhealthy eating habits, leading many of its customers to put on pounds. 2004’s documentary, “Super Size Me”, didn’t help the company, as it documented Morgan Spurlock’s rapidly deteriorating health as he ate only McDonald’s for a 30-day period. As a result, many health conscious consumers don’t even consider having a meal at McDonald’s, despite its efforts to introduce healthier options.

    Onur Kurt
    20111378

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  24. I know for ezic. Ezis owner strategy is very well so starts for the very very small like hut sell it for chicken and fried chicken so peoples like to ezic chicken and this guy when the people get used to eziç the guys grow this kind of job and open restaurant. So strengt for ezic people used to chicken goverment support for this guy this is advantage when bring person of goverment go for ezic so ezic weakness not good meat especially kind of chicken type food.. if we are talking from opportunities ezic is now brand name in this island. All places have ezic restaurant and this is important not need for advertising because who live here know from ezic..if talking from threats now open to many restaurant small business but to many small restaurant effecr for the big companys for example people would like to try some restaurant is very quality food so directly effect for big companys big brand name like ezic i am talking about is this island

    Bircan Atakoğlu
    20110129

    Like

  25. أنا سوف أختار كافيه مكتبة الجامعه لأنه اهم المطاعم والكافيهات الموجوده بالجامعه وأكثرها إقبالا من الطلاب وكان الكافيه الاول الذي قمت بدخوله في أول يوم لي بالجامعه

    نقاط الضعف ..
    – أرتفاع الاسعار نسبيا عن منافذ البيع العاديه خارج الجامعه علي سبيل المثال زجاجة الماء العاديه في المنافذ العاديه بنصف ليره أما في كافتيرا المكتبه بواحد ليره بالاضافه
    – العاملين بالمكافتيرا لا يجيدون التعامل مع الزبائن وأجد شئ من القوه في التعامل علي سبيل المثال في رفضوا استبدال شئ قد أحضروه لي بالخطأ
    – خدمة الانترنت ضعيفه مقارنة بالنت المتواجد بالمكتبه وتكييف الهواء متوقف عن العمل
    – لا يوجد قائمه بالمنتجات ولكن علي الطالب
    – وجود ثقافه واحده في المنتجات وهي الثقافه التركيه مع ان معظم الوافدين علي الكافتيريا ليسوا اتراك
    – عدد العمال غير كافي

    I will chose Cafe university library because it is the most important restaurants and coffee shops in the university and the most popular with students, it was the first TC that I wase entering on my first day university.

    Weaknesses :
    – Relatively high prices about regular sales outside the university, for example, regular water bottle in the regular ports half pounds but in a cafe bookstore price one lira.
    – – Palmkavtara workers are not good at dealing with customers and find some strength in dealing, for example, refused to replace anything has brought him to me by mistake.
    – The inetrnet service is bad compared laibrary, who is the library and air conditioning is turned off from work.
    – There is no list of products.
    – There is one culture in products , it is turish culture with the moset customer is onnt Turkish.

    Omar Mohamed .
    20159413

    Like

  26. I will chose Cafe university library because it is the most important restaurants and coffee shops in the university and the most popular with students, it was the first TC that I wase entering on my first day university.

    Weaknesses :
    – Relatively high prices about regular sales outside the university, for example, regular water bottle in the regular ports half pounds but in a cafe bookstore price one lira.
    – – Palmkavtara workers are not good at dealing with customers and find some strength in dealing, for example, refused to replace anything has brought him to me by mistake.
    – The inetrnet service is bad compared laibrary, who is the library and air conditioning is turned off from work.
    – There is no list of products.
    – There is one culture in products , it is turish culture with the moset customer is onnt Turkish.

    Omar Mohamed .
    20159413

    Like

  27. COSTA COFFE :
    Costa Coffee was founded by Italian brother Bruno and Sergio Costa in Lambeth, London in 1971. Then in 1995, Costa was sold to Whitbread Company as its subsidiary. During the period of global economic recession, 2009, Costa achieved a remarkable level with 60% profit increased and 23% revenue increased1. Moreover, as the largest coffee chain in UK, Costa paid £36m for the acquisition of ‘Coffeeheaven’ at the end of 2009. So far, Costa Coffee operates in 28 countries with the total.

    WEAKNESSES :
    -Weak control of its empire, despite its IT advantages.
    -Operates globally, but its presence is located in only relatively few countries worldwide, with very few number of stores in comparison to Starbucks.
    -A lack in flexibility.
    -Because of high prices not available to all classes

    Like

  28. COSTA COFFEE :

    Costa Coffee Costa Coffee was founded by Italian brother Bruno and Sergio Costa in Lambeth, London in 1971. Then in 1995, Costa was sold to Whitbread Company as its subsidiary. During the period of global economic recession, 2009, Costa achieved a remarkable level with 60% profit increased and 23% revenue increased1. Moreover, as the largest coffee chain in UK, Costa paid £36m for the acquisition of ‘Coffeeheaven’ at the end of 2009. So far, Costa Coffee operates in 28 countries with the total numbers of 1,600 stores.

    WEAKNESSES :
    -Because of high prices not available to all classes.
    -Weak control of its empire, despite its IT advantages.
    -Operates globally, but its presence is located in only relatively few countries worldwide, with very few number of stores in comparison to Starbucks.
    -A lack in flexibility.

    Like

  29. Cyprus is really beatiful island with average nightlife. In Old Nicosia, there is a bar called ‘’Araf Cafe & Bar’’ which is cosy and vintage designed nearby an old Cathetral, which is now a Mosque. You can absolutely have a great time with your company. On the other hand, because of the location of the bar, sometimes it is not easy to make your own relaxed. People are praying there when the time comes but there is music playing behind them. However, because of the owners’ respect, they turn off the music a little bit, then volume up again after a short period of time. As I am living in Northern Cyprus, I am Muslim. Moreover, if we are living in an international island with international population, we have to respect each other in every case.
    If there is an opportunity for me to work or buy Araf Cafe & Bar, I will not accept becuse I belive that, this fact is the most important weakness of that business.

    Like

  30. I would like to talk about BarFly which i go most. It’s a very small bar located near to Dereboyu.

    It’s front of the UK Embassy. So it’s not on the Dereboyu Street and this is one of the weaknesses. Because of the location, most of the people don’t know about this bar. Loving this bar involves some special reasons for me. I like the ambiance, decoration. There’s posters of the people who i love and respect since my childhood and poems which i love, musicians, artists, politicians, believers and more. And the owner of this bar is a musician who is popular in the Cyprus. I met him there and we are very close now. I love his songs and his style. But this very spesific features, give you a limited audience. When there’s a live music in the bar, it’s full. That’s a good thing but when we think about making profit, this is the bar you can go only if you know about it’s place and love it’s style. If there is no live music, the bar is almost empty. Like i said, it’s because of It has a limited audience. Spesific groups of people going this bar.

    In addition, because of it’s location, there is houses around the bar. It’s a enterance floor of an apartment so, sometimes residents complaining about loud music. They’re calling police sometimes, and the bar has to stop the music. This is another weakness. And there’s no food. If you are thirsty, you can drink. If you are hungry, again you can drink. They do not have even snacks or fast food. And the drinks are expensive. Because of low customer potential, they’re keeping prices high. This is something you can give up going this bar after a while.

    When we consider all of these weaknesses, it’s normal to have a limited audience, limited profit and stay as a small business.

    Like

  31. Assignment 2
    Name: Nigel T Muza
    Student number: 20156867

    Study what you believe to be the strategic management of one of the following local companies.
    Gloria jean’s coffee
    Make a bullet list what you consider to be the weaknesses of the enterprise.
    What is strategic management involves the formulation and implementation of the major goals and initiatives taken by a company’s top management involves the formulation and implementation of the major goals and initiatives taken by a company’s top management on behalf of owners, based on consideration of resources and an assessment of the internal and external environment.
    Thus Gloria jean’s coffee strategic management involves increasing brand equity revitalizing the brand. Needs to broaden its media mix, online and print media and expand its target market in addition to recapture the present market. Thus it includes promotional Summer field uniform, integrating set of actions to gain competitive advantage .and create differences from competitors.

    The weakness of Gloria jeans
    • Low customer incentives
    • Limited target of market
    • Does not provide wide range of foods
    • Strict franchise criteria
    • Niche target market
    • Bad choice of associates

    Like

  32. MP Café
    Student name: Kursant Tagaev
    Student№: 20123772
    Department: Banking & Finance
    Well, In this my assignment I would like to explain and make analyze the weaknesses of Mamülcüoğlu Pastanesi which is also known as MP café, which is located in Nicosia (Ortaköy). As I visited this place very often, I was watching the work of waiters, was checking out the entourage and the level servicing. The results of my analysis as following: Firstly one of the main weaknesses of this MP cafe is lack of employees and this is the result of arising other weaknesses such as low level of servicing, not servicing in time etc. Secondly, the quite important weakness of MP cafe is language barrier. As you know that the Cyprus is multinational country, therefore many of customers of the MP cafe are the foreigners and students many foreigners that come to MP cafe they are facing with misunderstandings. Thirdly, the weakness that I want to emphasize, it is the design. For example the summer terrace. As it is located near the road where passing many autos and sometimes there is very dusty because the terrace is not covered by the roof and not fenced around due to this the visitors do not want to sit outside. Fourthly, the limited parking bays, so our customers will face parking problems. To overcome this problem, the business can rent a small number of bays directly in front of the cafe to ensure that customers can access the café easier.

    Like

  33. Weakness is the fault of a business. Restaurant has nice environment and nice meal but they still have some fault in this restaurant, that other restaurant takes advantage of. These are the weakness of califorian.
    • They have staff turnover
    • Poor atmosphere and ambiance
    • They have few branches
    • Mixing up orders or give you the wrong order
    • Sometimes you ask to pay a compulsory tips which is added to the bill
    • The place is not too spacious

    NAME: FAITH OJONUGWA OMATA
    NUMBER: 20133240
    DEPARTMENT: BUSINESS ADMINISTRATION

    Like

  34. Timur Galichenko
    20103035
    International Business
    I would like to talk about the weaknesses of the Califorian Restaurant which is located in Derboyu, North Cyprus.
    • First of all Califorian restaurant has premium/high prices. Although the portions of the food are getting smaller year by year, the prices are rising oppositely. So there is an inverse proportion between the price and portion. Besides, many customers want to be full or satisfied after eating but with smaller portions it is not enough for customers to satisfy both their eyes and stomach.
    • Secondly, there is not much advertising about this restaurant that we can meet or come across on local radios or TV channels. Also there is not a proper website of the restaurant that we can look over or dip into the prices.
    • Then, there is almost no promotion or campaigns which can be offered to catch more potential customers. For example it can give the drinks for free beside the meal. Or after the meal there can be a dessert for free as a matter of courtesy. Of course this cannot be done always, but sometimes it can be good to attract the customers more to this restaurant instead of other rival restaurants.
    • Also because the area of Cyprus is small, they cannot grow easily further more. But to become more famous it can open other restaurants such as near to the sea or in a silent place without noise (as in Dereboyu) that can attract peace and silent lovers.
    • Califorian is not a global brand. But it can diversify its products to increase the chance of being well-known in Cyprus.

    Like

  35. I would like to talk about the weaknesses of the Gloria Jean’s Coffee which is located in Derboyu, North Cyprus.
    first Gloria is every have every expensive price for student
    and also the design of this cafe make to feel like you are at home so the chairs should be very comfortable and also a lot of student go there for study so the table should very good for study
    Then, there is almost no promotion or campaigns which can be offered to catch more potential customers. For example it can give the drinks for free beside the meal. Or after the meal there can be a dessert for free as a matter of courtesy. Of course this cannot be done always, but sometimes it can be good to attract the customers more to this restaurant instead of other rival restaurants.
    • Also because the area of Cyprus is small, they cannot grow easily further more. But to become more famous it can open other restaurants such as near to the sea or in a silent place without noise (as in Dereboyu) that can attract peace and silent lovers.

    Glorya inst global but it can be like like this if they make like pressure not for the customer and ask them about there weakness
    Rima Al MustFafa
    20145720
    business aminstration

    Like

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